April 11, 2011 / News

StepUp Kick Off Benefits Local NonProfit

With donations from ESET North America and Mission Federal Credit Union, StepUp San Diego is hitting the media this week with the first in a combined program that helps support non-profits in San Diego County. TV commercials will be used in the coming month to promote SafetyNet: Smart Cyber Choices™, a partnership of the San Diego Police Foundation and the San Diego Internet Crimes Against Children Task Force whose goal is to educate middle school children on cyber security.

StepUp San Diego is a collaboration that has been developed over the past two years with leadership from Parker Pike at UCSD and the cooperation of multiple corporate partners and media partners throughout the county. The mission of StepUp San Diego is to provide support for smart and effective non-profits in the area. In late 2010, StepUp San Diego joined with the San Diego Association of NonProfits to oversee the future of the initiative.

The SafetyNet: Smart Cyber Choices™ program of the San Diego Police Foundation is the recipient of publicity through the sponsorship of ESET and their work with Securing Our eCity.